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How to Rank YouTube Videos

For more on YouTube marketing, check out this course: http://bit.ly/2ZEISXH

Nearly half of marketers today are investing more in YouTube over the next year — more than any other marketing channel available to them. But as businesses increasingly look to create content in the form of video, it’s important that we know how to optimize these videos for search.

So how does YouTube SEO work? What are the steps you need to take to optimize your YouTube channel so your audience can discover it? In this video, we’ll reduce the guesswork by exploring how to rank YouTube videos.
— HubSpot
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How to Advertise on YouTube

Learn more about developing a YouTube strategy that grows your business here: http://bit.ly/2kyHOlB

Great content is bound to be found, but it’s also important to be proactive about gaining the attention of your prospects and those unfamiliar with your brand. Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you’ve worked hard to produce. In this video, you’ll learn how to advertise on YouTube, the types of ads you can run, how to measure you YouTube ads, and more.
— HubSpot
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